Microsoft launched its Silverlight video player with partners including CBS, HSN and WWE.
CBS which will use Silverlight video on a site dedicated to its Sept. 16 Emmy Awards broadcast; and “ET” will introduce Silverlight on a micro-site offering interviews, red carpet coverage, make video mash-ups and streaming of the “ET” after-party.
Silverlight Official Introduction on YouTube
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HBO announced it has acquired a new documentary that was shot and produced in the popular virtual universe Second Life.
My Second Life - The Video Diaries of Molotov Alva
Directed by Douglas Gayeton, “My Second Life: The Video Diaries of Molotov Alva” follows Alva, the director’s avatar, who searches for the creator of Second Life and [...]
Read Full Post | Make a Comment ( None so far )NBC Universal announced plans to release syndicated web widgets for news and entertainment properties including Dateline, Hardball with Chris Matthews, Meet the Press and NBC Nightly News with Brian Williams, NBC Sports, iVillage and DotComedy. Web 2.0 tech firm Clearspring has created widgets for CBS, the NBA and others — and will build the new content [...]
Read Full Post | Make a Comment ( None so far )As part of the promotion of the new animated cartoon TV series “Clone Wars,” Lucasfilm has announced it has partnered with Eyespot to offer online video tools that will let viewers create video mash-ups on a revamped Starwars.com website.
Eyespot is providing a browser-based, video editing application that will allows fans to remix copyright media. Lucasfilm [...]
NBC announced plans to launch a “MyNBC” social-networking website in an effort to boost traffic and user interaction, giving fans the ability to post profiles and blogs and interact with Heroes, The Office, and other NBC shows.
Fans of The Office will roleplay creating company divisions and completing weekly tasks.
The NBC Talent Scout game will [...]
CBS announced its new digital distribution initiative, the CBS Interactive Audience Network and agreements with AOL, Microsoft, Comcast, Joost, Bebo, Brightcove, NetVibes, Sling Media, Veoh and others to make up the new network. Brightcove says it will feature popular primetime programs from CBS and Paramount Television on BrightCove.com — including CSI, [...]
Read Full Post | Make a Comment ( None so far )Sony announced the launch of a video-sharing site in Japan. Sony will closely monitor for copyrighted material. Japanese TV networks forced YouTube to remove 30,000 video clips last year due to copyright infringement. The site offers a clean environment for advertisers, relative to the largely unmonitored YouTube site.
Read Full Post | Make a Comment ( None so far )Askaninja.com and other YouTube stars are re-inventing comedy as a dominant format of user-generated video. For talent executives, scouring comedy clubs and reviewing spec scripts and DVDs are no longer the primary means of discovering new stars.
Ask A Ninja on YouTube
Comedy is helping develop the audience for original online-video programming — driven by short, [...]
Startup Web video company Next New Networks disclosed plans to launch 3 niche online video “micro-networks” per month over the next 5 years.
The company is targeting toward small, passionate micro-communities on the Web with programming consisting of short-form, network-produced, and user-contributed video — with distribution plans to include iTunes and YouTube.
Six initial micro-networks include [...]
Internet TV service provider Brightcove announced a new online consumer editing and production tool it is billing as a “iMovie for the web.” Dubbed Aftermix, the new service will allow users to upload video or record video directly from a webcam. Aftermix will also allow editors to incorporate rights-cleared assets from Brightcove’s media [...]
Read Full Post | Make a Comment ( None so far )IMPULSE Digital Media is published by James Brennan, President of digital media consulting firm Mandalan Media, which operates web video wiki Strmz.com.
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